Many businesses that do business on the web are starting to realize the need for professionally written search engine optimized content. Hence, SEO writing is a freelance writing niche that’s growing by leaps and bounds.
It’s a perfect time to learn to write this type of copy because it means more freelance writing work and less competition for those freelance writers who are astute enough to get training in this discipline.
What Is SEO Writing?
SEO is the acronym for search engine optimization. To explain it in simplest terms, it is about using certain guidelines to write web copy so that a company’s website can get found easier online by web surfers. SearchWise Media company
How Much Can SEO Writers Charge to Write Simple Web Copy
The above is why businesses are glad to pay SEO writers anywhere from $25 to $150 or more for one 350-500 word article. Some other common rates: $15-$35 per 50 to 250-word blog post; $150 for an SEO press release and $25-$35 per page to write simple informational booklets… and on and on.
It’s easy to make $100-$250 per day writing SEO copy… when you’re just starting out.
The more services you offer, the more money you can make. It’s not uncommon for SEO copywriters to become so busy in the first few months that they either pull back on their marketing or hire other freelance writers to help them meet client deadlines.
The 2 Main Reasons It’s Easy to Get Freelance Writing Assignments as an SEO Writer
Less Competition: With SEO copywriting training, selling clients on the benefits of your services isn’t nearly as hard as other types of freelance writing. Why? Because clients don’t want to hire a writer, they want to hire a writer who knows about web marketing.
And very few freelance writers do. Terms like long tail keywords, the duplicate content penalty, link strategies, organic search and keyword density are foreign concepts.
SEO copywriter training teaches you all of this, putting you head and shoulders above other freelance writer without this skill.
Client Value: Many businesses focus intently on getting more traffic to their websites. There are a million and one articles on the web about how to do this. But, this misses the mark.
With SEO copywriting training, you drive “targeted, buying” traffic to client sites. This increases their ROI (return on investment). Once you help clients to understand this, they will appreciate the value your SEO copywriting skills add to their bottom line – and forward more work your way.
The Best Way to Land More SEO Writing Jobs
In marketing, there’s the WIIFM principle. What is this? It’s the “What’s In It For Me” principle. That’s what marketing is all about — helping clients to see how you can help them reach their goals. By pointing out to prospects you target that SEO copywriting can get them more sales and leads, you enhance your value to them.